Established Business

Your business is functioning well, but you’ve encountered barriers to growth.

• Develop easy-to-use, multi-year business, sales and marketing strategies and plans

• Strengthen your team and improve operational efficiency and systems

• Define, track and improve OKRs, KPIs, lead generation and sales

• Increase customer loyalty by improving customer experience and decision journey, and developing new products and services

Startup Business

Startups have unique challenges and opportunities. Coaching supports you to:

• Achieve your business goals with vision and mission-driven strategies and plans

• Raise money and engage investors with powerful pitch decks, pitch stories and investment agreements

• Attract market share with a unique brand identity and compelling Go-to-Market strategy and plans

• Build your team by hiring the right skills

Employee-Owned Business

Employee-owned businesses, like ESOP’s, worker coops, and employee ownership trusts, have a unique business model that requires cooperation and commitment that is different from most for-profit businesses.

• Design strategies for team collaboration, decision-making and consensus building

• Develop open-book management practices that bring transparency and awareness to your organization

• Increase brand value through unique positioning and messaging

• Build models that embrace conflict and improve listening skills, with a focus on compassion and accountability

Nonprofit

Nonprofits compete in the business world, yet they have a unique set of stakeholders and requirements to fulfill their missions. Coaching supports you to:

• Achieve your goals by developing comprehensive 3-5 year growth plans

• Define your end game, and create mission-driven strategies and plans

• Improve donor communications, engagement, fundraising and relationship management

• Build consistency between your marketing and fundraising across all channels

Brand Building

Your brand differentiates your business, promotes recognition and represents your promise to customers.

• Establish a powerful brand: Align identity, style and voice with your mission, and build a strong reputation

• Improve positioning and messaging, and execute public relations and reputation-building plans that drive growth

• Monitor and interpret customer and marketplace trends to stay on the cutting edge of your business, with the future customer always top-of-mind

Marketing and Sales

Marketing and sales are the engines that build your bottom line success. Coaching helps you:

• Develop multi-year marketing strategies and plans, including short-term Go-to-Market plans, campaigns and programs

• Increase sales by defining the sales cycle and processes to improve demand and lead generation, and close more sales

• Define customer journeys, profiles, personas and empathy maps to enhance customer experience and increase sales

• Develop consistent content across all channels to better attract target customers